BEAUTY: STARFACE HYDRO-STAR RECOVERY PIMPLE PATCHES
Starface have just introduced the new Hydro-Star Recovery Patches, designed to aid the healing process of irritated spots. The skin-soothing stars arrive in vibrant…
Gen Z
FASHION: PÉRO X HELLO KITTY
Péro have collaborated with Hello Kitty to present a new capsule collection titled Hello Péro. Debuted at the opening show of Lakmē Fashion Week…
MENS: ANTI SOCIAL SOCIAL CLUB HALLOWEEN CAPSULE
The Anti Social Social Club has released a Halloween-inspired capsule collection, featuring spooky graphics and ghostly fonts in spirit of the holiday.
S/S 26 FUTURE CONSUMER: THE BRAT
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USP LOVES ISSUE 21: TOXIC AGE
Last week I spoke at the Future Friends breakfast meet up here in London. Future Friends is a global community dedicated to helping its…
A/W 25/26 FUTURE CONSUMER UPDATE: THE SUPERSTAR
A/W 25/26 FUTURE CONSUMER FILM
Our A/W 25/26 Future Consumer Film highlights key profiles we believe will be influencing global behaviours and attitudes in years to come… Put on…
A/W 25/26 MACRO FILM
Our A/W 25/26 Trend Film is designed to inspire the creative process and stimulate ideas for the new season. Put on some headphones, sit…
USP LOVES: ISSUE 17 – THE FUTURE OF FASHION
At our recent event I had some interesting conversations with designers in industry that have either gone freelance or set up their own businesses….
A/W 25/26 MACRO
BEAUTY: EMMA CHAMBERLAIN x LANCOME
Gen Z influencer Emma Chamberlain has collaborated with beauty brand Lancome in a photoshoot campaign in the South of France.
A/W 25/26 MACRO: FIRST THOUGHTS
USP LOVES: ISSUE 15 – #YEARNING
The main topic of conversation in the USP studio last week has been the Netflix adaptation of David Nicholls’ best seller One day. Is…
S/S 25 FUTURE CONSUMER UPDATE: THE DIGITAL DREAMER
S/S 25 FUTURE CONSUMER UPDATE: THE INDIVIDUALIST
USP INSPIRE: QUIET OUTDOORS
S/S 25 FUTURE CONSUMER UPDATE: THE REALISTIC ACTIVIST
USP INSPIRE: OPTIMISTIC TECH
USP INSPIRE: OPTIMISTIC TECH
Be inspired by a fun take on 2000’s style, mixing digital prints with neon brights, from aquatic blues, pops of lime green to blazing…
