
USP Inspire Regular bursts of trend and colour inspiration to drive creativity and innovation


USP LOVES: ISSUE 8 – AUTHENTIC QUIET STYLE
Back in April’s USP Loves #5, I wrote about how I thought the Quiet Luxury/Stealth Wealth trend was the new status symbol/label for those who were…

USP INSPIRE: BRIT POP

USP INSPIRE: CLUB TROPICANA

USP INSPIRE: AVANT-GARDE ARTIST

USP LOVES: ISSUE 7 – THE PROBLEM WITH INFLUENCERS & FAST FASHION
Fashion influencers love clothes, talk about clothes, wear clothes and consequently inspire people to buy clothes, making huge amounts of money for brands and…

USP INSPIRE: CRYSTALISED

USP INSPIRE: CONTEMPORARY BEATNIK

USP INSPIRE: LA DOLCE VITA

USP INSPIRE: FUTURE GLOW

USP LOVES: ISSUE 6 – RESORT SHOWS, NECESSARY OR INDULGENT & UNSUSTAINABLE?
From a rise in online shopping, home-made shoots on iPhones, to avatars on catwalks, the pandemic seemingly forced a revolution in the fashion industry…

USP INSPIRE: YUPPIECORE

USP INSPIRE: TERRACOTTA

USP INSPIRE: COASTAL COWGIRL

USP LOVES: ISSUE 5 – QUIET LUXURY
Another day another trend name. In the past month we have had #courtcore (Gywnnie’s court outfits were both #courtcore and #quietluxury) #barbiecore (Margot Robbie…

USP INSPIRE: COLOUR POP

USP INSPIRE: QUIET LUXURY

USP INSPIRE: CHILDLIKE CHIC

USP LOVES: ISSUE 4 – A/W 23/24 CATWALK EDITION
This week we presented our thoughts on the Catwalk Shows for the A/W 23/24 season. It looks like it’s going to be an exciting…
