
USP Inspire Regular bursts of trend and colour inspiration to drive creativity and innovation


USP INSPIRE: HONEYCOMB HAZE

USP LOVES ISSUE 19: TIMING IS EVERYTHING
For the majority of my career, one overriding question has featured in almost every design meeting: “What’s the right timing for a new look?”….

USP LOVES ISSUE 18: POWER DRESSING & DOES IT MATTER?
Ask anyone in my family and they will tell you when it comes to politics I have quite a few opinions. Not least is…

USP INSPIRE: SHADES OF BROWN

USP INSPIRE: CLOWN ODYSSEY

USP INSPIRE: SOFT NOSTALGIA

USP INSPIRE: FABULOUS FRINGING

USP LOVES: ISSUE 17 – THE FUTURE OF FASHION
At our recent event I had some interesting conversations with designers in industry that have either gone freelance or set up their own businesses….

USP INSPIRE: SLACKER STYLE

USP INSPIRE: BOHO IS BACK

USP INSPIRE: HORSE GIRL

USP LOVES: ISSUE 16 – HAS FASHION REACHED PEAK NARRATIVE?
So fashion month is over and almost all our runway analysis reports are live. Lots of low key looks, an emphasis on tailoring and…

USP INSPIRE: DARK RELIGION

USP INSPIRE: OLIVE GIRL

USP INSPIRE: BOGCORE

USP LOVES: ISSUE 15 – #YEARNING
The main topic of conversation in the USP studio last week has been the Netflix adaptation of David Nicholls’ best seller One day. Is…

USP INSPIRE: LOUD LUXURY

USP INSPIRE: QUIET OUTDOORS

USP LOVES: ISSUE 14 – THE YEAR OF THE GIRL
Pink skirts, pink dresses, pink power suits, pink heart-shaped sunglasses and cute everything, were just a few of the looks that defined Barbiecore in 2023….