As a trend forecaster, I’m often asked, “What’s the latest colour? What’s trending? What’s cool right now?” My usual response is “Whatever you like – that’s…
Times are hard in the fashion industry, consumers are overwhelmed with choice, manufacturing costs continue to rise, china continues to dominate fast fashion…
A recent post on Instagram from the UK’s leading global fashion education platform and creative network @1granary posed the question, “Trend Forecasting: Science, scam…