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Macro, Macro Updates May 1, 2023

ONES TO WATCH 2023: TV, MUSIC & FILM

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Catwalks, Product Category, S/S 26, Seasonal, Womens October 1, 2025

S/S 26 MFW: NEED TO KNOW

Among the many new firsts at Milan Fashion week, Louise Trotter’s debut for Bottega Veneta was the most anticipated. A designer who values subtlety,…...

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USP Inspire March 4, 2025

USP LOVES ISSUE 28: KEEPING IT REAL

In 2009 The Guardian declared Dalston in east London to be ‘the coolest place’ in Britain. Designers Christopher Kane, Gareth Pugh and Marius Schwab…

USP Inspire July 8, 2025

USP LOVES ISSUE 32: THE CONCEPT OF COOL

As a trend forecaster, I’m often asked, “What’s the latest colour? What’s trending? What’s cool right now?” My usual response is “Whatever you like – that’s…

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