Dutch studio OMA has used pillows to form the display stands and line the walls of the new Jacquemus boutique located within the department store Galeries Lafayette Haussmann, Paris. The space was designed to feel like a bedroom, creating a cocooning and relaxed atmosphere, inviting customers to lounge and browse for as long as they want.
The linen pillows and material palette used were designed to reference the textiles of Provence and capture the atmosphere of the area where Jacquemus founder Simon Porte Jacquemus grew up.
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01 Jacquemus Pillow Store Galeries Lafayette Haussmann Paris
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02 Jacquemus Pillow Store Galeries Lafayette Haussmann Paris
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03 Jacquemus Pillow Store Galeries Lafayette Haussmann Paris
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04 Jacquemus Pillow Store Galeries Lafayette Haussmann Paris
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05 Jacquemus Pillow Store Galeries Lafayette Haussmann Paris
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06 Jacquemus Pillow Store Galeries Lafayette Haussmann Paris
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07 Jacquemus Pillow Store Galeries Lafayette Haussmann Paris
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