Design consultancy Pentagram has collaborated with yoga studio Love Supreme Projects to design new branding that offers a vibrant spin on the traditionally minimal aesthetics associated with yoga. Made up of bold colours and inky splotches, the brand turns the concepts of yoga into a new visual language, creating an identity grounded in the three timeless and fundamental pillars of Joy, Union and Roots.
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01 Pentagram Love Supreme Projects
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02 Pentagram Love Supreme Projects
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03 Pentagram Love Supreme Projects
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04 Pentagram Love Supreme Projects
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05 Pentagram Love Supreme Projects
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