RETAIL: BALENCIAGA’S PINK POP-UP

Balenciaga have launched a pink pop-up shop space on London’s Mount Street until 8 May in order to celebrate their Le Cagole line, which now includes multiple bag, wallet, and shoe styles. The collection takes its name from French slang that refers to an over-the-top attitude.

In keeping with this sentiment, the pop-ups, that will open worldwide, are covered entirely in bright pink faux fur, showing that the power pink has to attract consumers and create Insta-friendly spaces isn’t going away. A similar Valentine Pink shades features in our S/S 23 Colour Forecast.