Coach installed an inflatable installation in collaboration with artist Cyril Lancelin in London’s Soho Square inspired by their quilted shoulder bag, the Pillow Tabby. The soft pink structure was also brought to life digitally through an augmented reality (AR) treasure hunt.
The Coach Pillow Experience will be appearing in Berlin and Dubai following its London debut.
Images
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01 Coach Pillow Installation
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04 Coach Pillow Installation
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03 Coach Pillow Installation
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02 Coach Pillow Installation
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